January 22, 2011
VN:F [1.9.13_1145]
I recently watched a CNN interview with the U.S. Surgeon General. Dr. Regina Benjamin, who discussed her “Call to Action” to support breast-feeding mothers. Apparently 75% of mothers start out breastfeeding, but at the end of six months, that rate falls to 43% and only 13% of babies are regularly breastfed (U.S. Surgeon General Fact Sheet).
The benefits of breastfeeding are immeasurable, both from a health standpoint as well as from an economic one. And yet, new mothers switch to formula despite their previous intentions to do otherwise.
Dr. Benjamin cited the lack of experience and lack of accommodations at the workplace, among others, as reasons behind mothers’ decisions to stop breastfeeding. From speaking with my friends and my sister, I know that another reason is that sense of embarrassment at possibly exposing yourself while feeding your baby in public. Not many stores or restaurants have private areas for breastfeeding mothers, and the alternative is to use nursing covers that completely cover the area and the baby.
When I received the BabyBond Couture band, I was excited to have my sister, who is a new mother, try it out and give me her feedback. BabyBond products were created by a mother who was tired of struggling with expensive and unflattering nursing tops, as well as covering up her baby. A Speech-Language Pathologist, Missy also knew the importance of being able to interact with your baby while breastfeeding. As result, the company’s motto is “BabyBond covers mom, not her baby. Privacy without isolation. After all, dining is social“.
BabyBond works with all your regular clothes; the Couture edition of the BabyBond can be worn from the top, as a sash, or from the bottom like a belt. My sister tried both options and while she didn’t find the belt option particularly useful, she thought that the over-the-shoulder sash option was great. It allowed her enough privacy to be comfortable with breastfeeding in public, but kept my little niece uncovered and free to interact with her mother and the world around her. BabyBond was easy to put on and use, and folds into a small square that can fit in your bag.
If you’re struggling with the regular bulky nursing covers, give BabyBond a try! You might become a convert like my sister. BabyBond also makes the perfect gift for expecting and new mothers!
Giveaway:
One lucky winner will receive a BabyBond Nursing Accessory!
Mandatory entry: Visit BabyBond and comment on this post with your favorite version of BabyBond product and preferred color. Please make sure that you either fill in your e-mail address in the comment form, or include it with your comment.
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This giveaway is open to U.S. residents only. Deadline to enter is midnight on February 10, 2011.
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